Shopper Privacy & Data

Understanding Your Privacy & AI Usage

Statement for Shoppers

This AI-powered chatbot is designed to answer your product-related questions by retrieving information directly from the product detail page it is integrated with. Your interactions are stored in a secure backend database to improve service quality and support analytics. All data handling practices comply with privacy regulations, including GDPR. Human review of conversations is possible on a need basis, typically in response to user feedback or flagged concerns. This is available to all merchants who run the store. The language model generating responses is securely hosted on Microsoft Azure and includes safeguards to help ensure appropriate and reliable outputs. Whilst AI can make mistakes, the system has been designed with a focus on responsible AI principles, incorporating measures to promote fairness and minimize potential biases in responses. Analytics collected are used solely for performance monitoring and improving your experience and are not used for training or tuning the language model. We are committed to maintaining transparency, security, and ethical standards in how this system operates.

Statement for Merchants/Brand/Retailers

Our AI-powered chatbot is designed to assist your shoppers by providing accurate, real-time answers about your products, using information that you provide, directly from your store’s product detail page.  The language model generating responses is hosted securely in Microsoft Azure.  All shopper interactions are securely stored for analytics to enhance your service quality, adhering strictly to GDPR and privacy regulations. Whilst AI can make mistakes the system is built to help ensure accuracy, fairness, minimize bias and provide reliable outputs to shoppers. As a merchant, you have the ability to review the chatbot’s responses to ensure they align with your store’s standards, providing you with full transparency and control over the information shared with your shoppers.